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Sunday, 29 March 2015

Meet The New Chrysler 300 - Bolder, Safer and More Refined

Chrysler’s full-size sedan gets a refresh for 2015 that includes new front and rear fascias, new exterior colors, seven new wheel designs, interior revisions and several significant new safety features.

Andy Love, who heads car product marketing for the Chrysler brand, said: "We just needed to bring back a little more mojo to the exterior design and bring a little more boldness, something similar to what we had in 2005. That is really what we heard from a lot of the customers."

On the outside, shoppers will instantly be able to recognize the 2015 300 thanks to a large open-mouth grille with floating Chrysler “wing” emblem. Also, there’s a new chin spoiler with integrated LED fog lamps and wheel-arch-mounted turn signals. Out back, the 2015 300 gets new LED tail lights and a revised bumper.

Inside, the 2015 300 gets updated styling with the integration of Chrysler’s uConnect’s 8.4-inch touch-screen display and gear-shift dial. Also, driver’s face a full-color instrument display flanked by twin conventional dials.

Most importantly, the new 2015 300 gets a host of new safety features, including adaptive cruise control, lane-departure warning, lane-keeping assist and a forward-crash-mitigation system that can bring the vehicle to a complete stop in traffic. These features are available as part of a Safety Tech 2 package.


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